Sunglasses are not only a fashion accessory, but also a necessity for protecting your eyes from harmful UV rays.
In the global market, the demand and size of sunglasses are steadily increasing, and it is expected that the compound annual growth rate of sunglasses market will reach 5.03% by 2028.
In this huge market, China’s sunglasses industry occupies an important position, not only as the world’s largest sunglasses producer, but also as one of the largest exporters.
China’s sunglasses industry has experienced a transformation from low-end to high-end, from imitation to innovation, from single to diversified, and is currently facing new opportunities and challenges.
On the one hand, with the increase of consumers’ awareness of the use, function and quality of sunglasses, as well as the demand for personalization and customization, China’s sunglasses industry needs to constantly improve the design level, technical level and brand influence of products, to meet the diversified and high-end market demand.
On the other hand, with the changes of international trade environment and the rise of emerging markets, China’s sunglasses industry needs to expand new market channels and partners, to cope with the fierce competition and uncertain risks.
In this context, custom sunglasses, as a new form of sunglasses products, have great market potential and development prospects.
Custom sunglasses refer to sunglasses products that are designed according to different needs of consumers, such as adapting to facial features and styling requirements, creating unique and personalized sunglasses products. Custom sunglasses can not only provide better visual effects and comfort, but also enhance consumers’ confidence and taste, meet their pursuit of fashion and luxury.
According to data, young consumer groups account for 76.9% of the total market consumption, and this group is the main target customer of custom sunglasses. Therefore, custom sunglasses market has a broad development space and huge business opportunities.
In this article, I will introduce you to China’s sunglasses manufacturers and suppliers, analyze their advantages and characteristics, and how to choose the most suitable custom sunglasses partner for you.
The Current Situation and Development Trend of China’s Sunglasses Industry
Sunglasses are a product that originated in the West, but have been widely accepted and used by people all over the world.
The history of sunglasses can be traced back to ancient times, when people used various materials, such as animal bones, shells, gems, etc., to make simple eye protection tools. With the development of science and technology, sunglasses have gradually evolved into a variety of forms, such as tinted glasses, polarized glasses, photochromic glasses, etc., to meet different needs and preferences.
China’s sunglasses industry started relatively late, mainly in the 1980s, when China began to open up to the outside world and introduce foreign advanced technology and equipment. At that time, China’s sunglasses industry was mainly based on imitation and processing, producing low-end and low-quality products, mainly for export. With the improvement of China’s economic level and people’s living standards, as well as the influence of foreign culture and fashion,
China’s domestic sunglasses market began to grow rapidly, and the demand for high-end and high-quality products increased. China’s sunglasses industry also began to transform and upgrade, focusing on innovation and brand building, producing mid-to-high-end and high-quality products, mainly for domestic consumption.
According to statistics, in 2019, China’s sunglasses production reached 1.2 billion pairs, accounting for about 70% of the world’s total production.
China’s sunglasses export volume reached 860 million pairs, accounting for about 60% of the world’s total export volume.
China’s sunglasses consumption reached 340 million pairs, accounting for about 20% of the world’s total consumption. China’s sunglasses industry has formed a complete industrial chain, covering raw materials, accessories, production, processing, distribution, sales, and service.
China’s sunglasses industry has also formed several production bases, such as Wenzhou, Shenzhen, Xiamen, Danyang, etc., each with its own characteristics and advantages.
China’s sunglasses industry is facing a new stage of development, with both opportunities and challenges.
On the one hand, the global sunglasses market is still expanding, especially in emerging markets, such as Southeast Asia, Africa, Latin America, etc., where the demand for sunglasses is increasing.
China’s sunglasses industry can seize the opportunity to explore new markets and increase market share.
On the other hand, the global sunglasses market is also becoming more competitive and diversified, with the emergence of new products, new technologies, new formats, and new models. China’s sunglasses industry needs to cope with the pressure of competition and innovation, and constantly improve the product quality, design level, and brand influence.
The Market Demand and Potential of Custom Sunglasses
Custom sunglasses are a new form of sunglasses products, which are designed according to the different needs of consumers,
such as adapting to facial features and styling requirements, creating unique and personalized sunglasses products. Custom sunglasses have many advantages over ordinary sunglasses,
such as:
• They can provide better visual effects and comfort. Custom sunglasses can be tailored to the specific size, shape, and curvature of the consumer’s eyes and face, ensuring that the lenses fit the eyes perfectly and the frames fit the face comfortably.
Custom sunglasses can also adjust the lens color, Polarized，tint, and coating according to the consumer’s preference and purpose, ensuring that the lenses provide the best protection and clarity for the eyes.
• They can enhance the consumer’s confidence and taste.
Custom sunglasses can reflect the consumer’s personality and style, making them stand out from the crowd and attract attention.
Custom sunglasses can also match the consumer’s outfit and occasion, making them look more fashionable and elegant.
Custom sunglasses can also express the consumer’s attitude and value, making them more confident and respected.
• They can meet the consumer’s pursuit of fashion and luxury.
Custom sunglasses can provide the consumer with more choices and possibilities, allowing them to create their own unique and exclusive sunglasses products.
Custom sunglasses can also provide the consumer with more services and experiences, such as online customization, custom logo on the arms,offline fitting, personalized packaging, etc., making them feel more satisfied and pampered.
Custom sunglasses have great market potential and development prospects, especially in the young consumer group, which accounts for 76.9% of the total market consumption. This group of consumers has the following characteristics:
• They are more aware of the use, function, and quality of sunglasses, and have higher requirements and expectations for sunglasses products.
• They are more willing to pay for personalized and customized DIY products, and have stronger purchasing power and consumption willingness.
• They are more influenced by foreign culture and fashion, and have more diverse and changing needs and preferences for sunglasses products.
• They are more active and social, and have more occasions and opportunities to use and show off sunglasses products.
Therefore, custom sunglasses are a product that can meet the needs and preferences of the young consumer group, and have a broad market space and huge business opportunities.
The Introduction and Analysis of China’s Sunglasses Manufacturers and Suppliers
China’s sunglasses industry has a large number of manufacturers and suppliers, each with its own advantages and characteristics.
In this section, I will introduce and analyze some of the representative and reputable ones, and provide you with some information and suggestions on how to choose the most suitable custom sunglasses partner for you.
Xiamen Novelty Trading Co., Ltd.
Xiamen Novelty Trading Co., Ltd. is a professional sunglasses manufacturer and supplier, located in Xiamen, Fujian Province, China. It was established in 2009, and has more than 12 years of experience in the sunglasses industry.
It can provide various types and styles of sunglasses, including custom sunglasses, folding sunglasses, bottle opener sunglasses, etc.
It can also provide OEM and ODM services, according to the customer’s requirements and specifications.
• It has a strong R&D team, which can design and develop new and innovative products, according to the market trends and customer feedback.
• It has a strict quality control system, which can ensure that the products meet the international standards and customer expectations, such as CE, FDA, UV400, etc.
• It has a fast and efficient production and delivery system, which can ensure that the products are delivered on time and in good condition, with a production capacity of 300,000 pairs per month and a delivery time of 15-30 days.
• It has a friendly and professional customer service team, which can provide 24/7 online and offline support, such as free samples, free design, free logo printing, etc.
Xiamen Novelty Trading Co., Ltd. is
A reliable and trustworthy custom sunglasses partner, which can provide you with high-quality and competitive products,
As well as satisfactory and enjoyable services.
You can visit their website to learn more about their products and services, or contact them directly to get a quote and place an order.
Wenzhou Hante Trade Co., Ltd.
Wenzhou Hante Trade Co., Ltd. is another professional sunglasses manufacturer and supplier, located in Wenzhou, Zhejiang Province, China. It was established in 2014, and has more than 7 years of experience in the sunglasses industry. It can provide various types and styles of sunglasses, including custom sunglasses, polarized sunglasses, sports sunglasses, etc.
It can also provide OEM and ODM services, according to the customer’s requirement.
